Why Company Gear Is More Important Than Ever In a Hybrid Workplace

You can get out of bed, get some coffee, and join in. Then you’re at work. Keeping in touch can be hard in today’s mixed-use world, where extra bedrooms are used as businesses and the kitchen table is your new cubicle. Sometimes a small piece of company swag can mean a lot more than you think. Click here for more help about this topic!

A hoodie, water bottle, or notebook with a company logo on it might look like any other gift at first glance. But these little gifts do an amazing amount of work now that flexible work options like remote and hybrid work are the norm (83% of employers offered flexible work options by 2023). When you put on that company T-shirt before a video call, it’s like a quiet nod that says, “I’m a part of this team,” even if the person next to you is 200 miles away.

People who work from home may feel like they are missing out on things. A piece of branded gear at the right time can help close that gap. The Promotional Products Association International says that getting company swag makes almost 80% of workers feel like they are more valuable. When you send someone a branded mug or wireless charger in the mail, remember that it’s more than just a gift; it’s a physical sign that you care.

It’s not just about feeling good. Good goods is useful. Headphones, water bottles, and papers are the everyday items that help people who work from home. It puts your brand in front of people at all times with each use. Also, careful gear makes new employees feel like they’re part of the team right away, whether they’re at headquarters or at their kitchen desk.

And let’s be honest: a real item is like a breath of fresh air when your team has been glued to screens all day. When you open the package and find a cozy hoodie in the company colors, it’s like getting a hug from the whole team, without having to use a Zoom link.

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